International awards for Hochland cheeses
Two cheeses of the Hochland portfolio have been recently awarded international prizes: The Hochland Sandwich Slices in new packaging design have been voted "Product of the Year 2008/2009" by the readers of the German trade journal "Milch-Marketing", "Patros Genießerwürfel" also won a gold medal at the competition "Top-Innovation 2008" by the Austrian magazine "CASH".
18.03.2009
Since June 2008, Hochland Sandwich Slices are available in their new high quality packaging, showing appetizing photos of the typical preparation of Hochland Sandwich Slices on a whole-grain sandwich with fresh salad and thus being a real eye-catcher on the supermarket shelf.
Every year, the readers of the trade journal Milch-Marketing are called upon to vote for the "Product of the Year", choosing their personal favourites among all new dairy products.
The second gold medal, awarded by the magazine "CASH", went to Patros Genießerwürfel, white cheese cubes with spicy coatings available in four varieties. The "Top Innovation" competition takes into account consumers' votings as well as the judgment of an expert panel. According to them, Patros Genießerwürfel perfectly accompany salads and, due to the convenient packaging, can also be enjoyed as a savoury snack.